what we
  • Brand Name Development
  • Brand Identity
  • Architectural Plans
  • View & Lifestyle Photography
  • Copywriting
  • Print Design
  • Signage & Display Suite Design
  • Print & Digital Advertising Campaigns
  • Website & eDM Design

Speaking of Sophistication in Coveted Locale

Characterised by meticulous attention to detail, abundant natural light, spacious floorplans and quality craftsmanship, The Auburn is a collection of only 14 luxurious, handcrafted and contemporary residences. Imagined by renowned architects Splinter Society and developed by WAF Constructions, a Melbourne based property development company that produce contemporary living spaces in superb locations, The Auburn delivers unparalleled living.

WAF Constructions engaged Blink to develop a name, brand identity, display suite, and full range of marketing materials for this unique project in the leafy inner eastern suburb of Hawthorn.

Residing in the renowned and coveted Auburn Grove, the name The Auburn is at once recognisable, an expression of sophisticated living. The Auburn’s wordmark is designed to echo the carefully handcrafted yet refined elements of The Auburn’s architecture, and finished in a burnished copper, a stylish nod to the area and to the colour the leaves of Auburn Grove’s tree lined canopy turn in Autumn.

The branding, accompanied by striking full colour architecture, in situ and location shots on the website, brochure and accompanying sales collateral presents a highly sophisticated and enticing proposition.

“Blink Creative has made the marketing of our last 2 developments an enjoyable process. The team are so professional and have been very easy to deal with. They devised sophisticated and stylish brands that captured the essence of each of our developments accompanied by beautifully designed marketing materials from sales brochures and flyers to websites and display suites. They really are experts in their field. I recommend them highly.”

  • Stephanie Fry
  • Owner, WAF